Service Design at Oxford

Designing for Services in Science and Technology-Based Enterprises was an interdisciplinary research project initiated by Saïd Business School (SBS) at the University of Oxford. This one-year study (2006-2007) explored how academics, service designers, and science and technology entrepreneurs understand the designing of services in science and technology-based enterprises. The excellent project site is now live.

Lots of interesting paper titles here

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Watch the video. What is distinctive about the ways professional service designers go about designing or redesigning services?

Although I wanted it to move a little faster they are addressing a very relevant question! What do you think?