Time for a picnic

Picnic conference is taking place in Amsterdam, September 24-26. Unfortunately, I won’t be here to experience the event :( but I definitely be following it online.

“A hands-on service design lab at the international PICNIC conference in Amsterdam will bring the service design approach to a wider audience in the Netherlands for the first time on 26 September. The event will be an activity that allows participants to experience the key ideas and processes of service design. Organised by SDN members STBY, 31Volts and DesignThinkers.

Charles Leadbeater is a guest speaker,the author of We Think – the book I am reading.

Very interesting Labs are taking place – just a sample – The Future of Television, The Future of Social Networking and Creative Technology workshop for teens…

Three inspiring days of ideas, fun and sensory stimulation in media, technology and entertainment!

“Service Design has internationally emerged as a new approach to create integrated multi-channel services. Especially in the UK and Germany, design is called upon in ever more fields to provide a new people-centred vision and practice that can thoroughly humanise and innovate services.

From the very first stages of projects ethnographic research methods ensure that design teams empathize with the perspective of the people they design for. Many design disciplines and media come together in this new field, from architecture to interaction design, from mobile phones to newspapers. To innovate, organisations need to look at their customers more than their competitors nowadays. Service design shows how this can be done in practice. With this hands-on workshop PICNIC brings the service design approach to a wider audience for the first time in the Netherlands.”